Mixpanel Integration

Released on April 20, 2022

Continuing the theme of the past few days, Iโ€™m thrilled to share that today we have launched a new app and that is MixPanel integration ๐Ÿ“ˆ

Mixpanel is a powerful product analytics software designed to uncover insights on user behavior and improve retention. The free version of Mixpanel allows you to track 100k users every month.

This integration enables community admins to learn which areas of the community are popular, who the most engaged members are, and the activities tied to long-term retention.

Activating the integration is straightforward โ€” simply add the Mixpanel Project Token and select either the US or Europe based on your Mixpanel data center. Once the integration is set up, Bettermode will sync member properties and activities on Mixpanel. These properties and activities can be used as filters to build member segments and create granular reports.

This video features our former brand, Tribe. Since then, Tribe has undergone a rebrand and is now known as Bettermode.

Top use cases

Here are some popular use cases to get started:

  • Understand the trend of Daily Active Users (DAU) and Monthly Active Users (MAU) along with activities associated with the members.

  • Measure member stickiness and retention.

  • Build reports on community activities such as posts, reactions, replies, etc.

  • Create conversion and activation funnels to understand where and why visitors drop off.

  • Understand how your member base is growing by segmenting members into new members, retained members, and resurrected members.

  • Combine the community data and product usage data using SSO ID to learn how community engagement impacts product adoption.

๐Ÿ“– Learn more about this โ†’ here