Launching a brand community is not just about setting up a platform and inviting members. It involves intricate planning, a well-defined structure, effective onboarding, and meticulous preparation for launch. Many communities falter at the starting line due to a lack of comprehensive planning and execution.
Our expert speaker, Jenny Weigle, will provide actionable insights in a concise format to help you build a successful brand community. From the foundational structure to onboarding new members and preparing for a grand launch.
What you'll learn
- Community structure: The building blocks of a successful community and how to set them up.
- Effective onboarding: Strategies to ensure new members are engaged and contributing from day one.
- Launch preparation: A checklist of must-dos before you hit the 'Go Live' button.
Let's take a step to build a community that not only meets but exceeds your members' expectations! A community where each member feels valued, engaged, and eager to participate.