Customer Engagement Reimagined: Leading Alternatives to Gainsight Digital Hub for B2B SaaS
Embark on a journey through cutting-edge alternatives to Gainsight Digital Hub, each offering unique approaches to customer community management. Learn more.
inSided Alternatives: Top Community Platforms for Customer Engagement
Building an online community has significant benefits—boosting collaboration, sharing knowledge, and increasing engagement, loyalty, and sales. But success depends on choosing the right platform.
You might have heard of inSided (now Gainsight Digital Hub)—it's one of the popular community building platforms. When evaluating any solution, it's worth comparing different options. Whether it comes down to cost, customization, or features built for your specific needs, there are several excellent alternatives to consider.
This guide covers the top inSided alternatives, diving into features, use cases, and pricing for each.
What Is inSided and Why Consider Alternatives?
inSided (now part of Gainsight as Digital Hub) is an online community platform that enables brands to create and manage customer communities. Businesses use it to engage members, provide support, and foster community around their brand.
While inSided is popular, there are reasons to explore alternatives:
Your specific niche needs may not be well-served
You need more advanced features or customization
Pricing doesn't fit your budget
Integration requirements with your existing tech stack
You want a platform focused specifically on B2B SaaS use cases
Key Features:- User-friendly templates for common use cases- Powerful Design Studio to customize layouts without coding- Integration with Salesforce, Zendesk, Jira, HubSpot, Intercom- Extensive embedding options for websites and products- Multi-language support- Gamification tools for engagement- Built-in analytics to track community health
Best for: Mid-market B2B SaaS companies that want to engage and educate customers through a customized community.
Pros:- Easy-to-use interface with content categorization and tags- Flexible customization—change every part in real-time- Powerful analytics to measure business impact- Rich ecosystem of integrations
Cons:- No white-label mobile app currently
Pricing:Self-Service at $399/month, Mid-Market at $18,000/year, Enterprise with custom pricing. Free trial available.
2. Higher Logic Vanilla
Higher Logic Vanilla (formerly Vanilla Forums) is community software offering forums and Q&A. Designed to help businesses build online communities with a focus on user-generated content.
Key Features:- Good moderation tools- Built-in gamification engine- User-generated and exclusive content features
Best for: Engagement management with user-generated content.
Pros:- Easy to set up without deep technical knowledge- Includes basic analytics and reporting
Cons:- Limited customization and personalization- Limited embedding options
Pricing: Contact for custom pricing.
3. Discourse
Discourse is an open-source community platform built using Ruby-on-Rails, offering forums, Q&A, and polls. Supports threading, categorization, and member-driven moderation.
Key Features:- Categorization and tagging of forums- Configurable access control- Powerful moderation capabilities
Best for: Member-driven moderation forums, developer communities.
Pros:- Easy to manage discussions with member-driven moderation- Basic metrics and community health insights- Ability to define groups and private categories
Khoros (formerly Lithium) is a cloud-based platform offering forums, blogs, and social media integration. Manages customer interactions across multiple digital channels.
Key Features:- Extensive customization options- Built-in analytics and game mechanics- SSO supported
Best for: Enterprise businesses needing advanced customer case management.
Pros:- Good customization options- Numerous integrations via APIs- Good data and reporting options
Cons:- Expensive in both technology and services- Limited platform development since acquisition- Focus on new paid features over improving existing ones
Pricing: Starting around $100,000/year.
5. Salesforce Experience Cloud
Part of the larger Salesforce ecosystem, Experience Cloud syncs with sales, marketing, and service applications. Best for existing Salesforce customers.
Key Features:- Easy-to-use plugins for customization- Advanced security with report access controls- Pre-built templates
Best for: Companies already invested in Salesforce wanting an add-on community solution.
Pros:- Easy to connect with Salesforce CRM- Flexible security and sharing settings- Excellent customer support
Cons:- Learning curve and practice required- Expensive with overwhelming initial configuration- Setup can take weeks to implement
Pricing: Starting at $5 per community member per month.
6. Forj (formerly Mobilize)
Forj is a mobile-first community platform offering forums, live chat, and polls. Designed for organizations that need mobile-friendly engagement.
Top inSided (Gainsight Digital Hub) alternatives include Bettermode, Higher Logic Vanilla, Discourse, Khoros, Salesforce Experience Cloud, Forj (Mobilize), and Hivebrite. Each offers different strengths depending on your use case.
What is the free alternative to inSided?
Most robust platforms include tiered pricing. Discourse offers an open-source option that's free to self-host. Bettermode offers a free trial to explore the platform before committing.
How do I choose an online community platform?
Consider what your members need—easy navigation, engaging features like forums and Q&A, and integration with your existing tools. Think about customization requirements, scalability, and budget. Test platforms through trials and demos before deciding.
What's the best platform for B2B SaaS customer communities?
For mid-market B2B SaaS companies, platforms like Bettermode offer the right balance of customization, business integrations (Salesforce, HubSpot, Zendesk), and features designed for customer engagement, support deflection, and product feedback.
Fareed Amiry
Marketing Manager at Bettermode
Fareed Amiry is the Marketing Manager at Bettermode, sharing insights on community growth, SaaS marketing, and product storytelling.
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